Marketing in emerging economies
dc.contributor.author | Banerjee, Arindam | |
dc.contributor.author | Jaiswal, Anand Kumar | |
dc.date.accessioned | 2019-02-14T20:37:03Z | |
dc.date.available | 2019-02-14T20:37:03Z | |
dc.date.issued | 2017 | |
dc.identifier.uri | http://hdl.handle.net/11718/21334 | |
dc.publisher | Indian Institute of Management, Ahmedabad | en_US |
dc.subject | Marketing | en_US |
dc.subject | Consumer Purchase Behaviour | en_US |
dc.subject | Customer Perspective Analysis | en_US |
dc.title | Marketing in emerging economies | en_US |
dc.type | Book | en_US |
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