The reconceptualization of consumer loyalty in the e-commerce segment
dc.contributor.advisor | Sharma, Dheeraj | |
dc.contributor.author | Thomray, Naleen | |
dc.contributor.author | Gurnani, Navinkumar | |
dc.contributor.author | Ray, Sidhant | |
dc.date.accessioned | 2019-03-16T20:18:05Z | |
dc.date.available | 2019-03-16T20:18:05Z | |
dc.date.issued | 2016 | |
dc.identifier.uri | http://hdl.handle.net/11718/21424 | |
dc.publisher | Indian Institute of Management Ahmedabad | en_US |
dc.relation.ispartofseries | SP_2231; | |
dc.subject | E-commerce | en_US |
dc.title | The reconceptualization of consumer loyalty in the e-commerce segment | en_US |
dc.type | Student Project | en_US |
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