Purchase of less negative foods: consumer behavior study
dc.contributor.advisor | Sharma, Dheeraj | |
dc.contributor.author | Jain, Nidhi | |
dc.contributor.author | Ranjitha Naik, V. | |
dc.date.accessioned | 2019-04-17T03:18:10Z | |
dc.date.available | 2019-04-17T03:18:10Z | |
dc.date.issued | 2016 | |
dc.identifier.uri | http://hdl.handle.net/11718/21668 | |
dc.publisher | Indian Institute of Management Ahmedabad | en_US |
dc.relation.ispartofseries | SP_2067; | |
dc.subject | Self-control theory | en_US |
dc.subject | Self-justification theory | en_US |
dc.subject | Means-end chain | en_US |
dc.subject | Laddering approach | en_US |
dc.subject | Less negative food | en_US |
dc.title | Purchase of less negative foods: consumer behavior study | en_US |
dc.type | Student Project | en_US |
Files in this item
This item appears in the following Collection(s)
-
Student Projects [3208]
Student Projects