Effect of tactile and visual inputs in delivery packaging on customer loyalty for e-retailers

dc.contributor.advisor	Sahay, Arvind
dc.contributor.author	Prabhudesai, Madhura
dc.contributor.author	Sharma, Manisha
dc.contributor.author	Raghuraman, Naresh
dc.date.accessioned	2019-04-17T03:19:07Z
dc.date.available	2019-04-17T03:19:07Z
dc.date.issued	2016
dc.identifier.uri	http://hdl.handle.net/11718/21670
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.relation.ispartofseries	SP_2080;
dc.subject	Sensory marketing	en_US
dc.subject	E-retail market	en_US
dc.title	Effect of tactile and visual inputs in delivery packaging on customer loyalty for e-retailers	en_US
dc.type	Student Project	en_US