The stickiness of mobile apps

dc.contributor.advisor	S., Ramanthan
dc.contributor.author	Khandelwal, Lakshmi S.
dc.contributor.author	Thakkar, Siddharth
dc.date.accessioned	2019-04-17T03:30:32Z
dc.date.available	2019-04-17T03:30:32Z
dc.date.issued	2016
dc.identifier.uri	http://hdl.handle.net/11718/21711
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.relation.ispartofseries	SP_2086;
dc.subject	Mobile app	en_US
dc.subject	E-commerce	en_US
dc.subject	M-commerce	en_US
dc.title	The stickiness of mobile apps	en_US
dc.type	Student Project	en_US