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Now showing items 11-12 of 12
HR Analytics: Connecting Data and Theory
(Wiley, 2020-12)
Hr analytics: connecting data and theory will help readers hone their HR skills and develop as an effective manager. It lays significant emphasis on the importance of analytics in HRM discipline through its classic blend ...
Past imperfect or present perfect: How dynamic ranks influence consumer perceptions
(Association for Consumer Research, 2020)
Lists that rank brands and firms tend to be dynamic. Across four studies, we show that consumers reward (vs. penalize) firms that move up (vs. down) these lists. This effect is stronger (vs. weaker) amongst consumers who ...