Willingness to disclose data in e-commerce: transparency and personalization as a stimulant

dc.contributor.advisor	Kapoor, Anuj
dc.contributor.author	Bhagat, Manisha
dc.contributor.author	Naik, Pratham
dc.date.accessioned	2023-04-03T06:42:36Z
dc.date.available	2023-04-03T06:42:36Z
dc.date.issued	2021-12-14
dc.identifier.uri	http://hdl.handle.net/11718/26284
dc.description.abstract	In our study, we want to find out the behaviour by bringing in another factor: information-use transparency. We want to determine how privacy valuation, personalization, and information-use transparency interact. We want to find how consumers’ preferences for privacy, service personalization, and information transparency affect their willingness to share information.	en_US
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.subject	E-commerce	en_US
dc.subject	Consumers’ information	en_US
dc.subject	Digital services	en_US
dc.title	Willingness to disclose data in e-commerce: transparency and personalization as a stimulant	en_US
dc.type	Student Project	en_US