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dc.contributor.advisorKapoor, Anuj
dc.contributor.authorUttam, Mayank
dc.contributor.authorYadav, Shubham
dc.date.accessioned2023-04-17T04:44:41Z
dc.date.available2023-04-17T04:44:41Z
dc.date.issued2022-03-20
dc.identifier.urihttp://hdl.handle.net/11718/26371
dc.description.abstractThe following project wishes to explore two emerging market trends in the entertainment sector, first being the advertisement-based video on demand or AVoD and E-gaming gaining traction in India. Thus, the two opportunities will be thoroughly evaluated. The existing capabilities of Amazon shall be analysed, and it will be seen how far Amazon is from the ideal position in these segments. A way forward for Amazon to foray in the same will be provided. Thereafter, the possible set of challenges are considered in terms of technology, operations, and cost. The nascent stage affords Amazon an opportunity to set standards in these arenas and be indispensable.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management Ahmedabaden_US
dc.subjectAmazonen_US
dc.subjectNext-gen business opportunitiesen_US
dc.subjectBusiness opportunitiesen_US
dc.subjectMarket trendsen_US
dc.titleExploring next-gen business opportunities for Amazonen_US
dc.typeStudent Projecten_US


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