Browsing Working Papers by Author "Kapoor, Ankur"
Now showing items 1-4 of 4
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Constituents of successful sports leagues in emerging markets
Tripathi, Sanjeev; Kapoor, Ankur (Indian Institute of Management Ahmedabad, 2015)Purpose: The purpose of this paper is to understand and identify the factors that contribute to the success of sports leagues in emerging sports markets. Design/ Methodology/ Approach: This paper uses a mixed methodology ... -
Exploring and expanding the frontiers of knowledge: contributions by FPM alumni of the Indian Institute of Management Ahmedabad
Garg, Amit; Singh, Pavneet; Kuril, Samvet; Maun, Deepak; Kapoor, Ankur; Jain, Abhinandan K (IIM Ahmedabad, 2016-12) -
Marketing channels for e-commerce in emerging markets
Kapoor, Ankur; Sharma, Dheeraj (Indian Institute of Management Ahmedabad, 2016-03)This work intends to sensitize the readers about the importance and relevance of making right channel strategy for e-commerce businesses, especially in emerging markets. We have tried to provide the guidelines by motivating ... -
Meta-analysis for online retail performance
Kapoor, Ankur; Sharma, Dheeraj (Indian Institute of Management Ahmedabad, 2016-04-05)With continuous rise of business value and importance of online retail business (e-commerce), academic research has not been far behind to understand this recent market phenomenon. This has led to numerous studies exploring ...