Browsing Working Papers by Subject "Attitude"
Now showing items 1-2 of 2
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Attitude and Social Cognition
(2012-09-28): This chapter reviews research in attitudes and Social cognition in India during 1975-84. The areas covered are attitudes, impression formation, attribution and judgment And decision. It is noted that quality of research ... -
Strategies for influencing attitude
(2010-03-24)The study examines application of communication in influencing attitude which turn habitual and therefore difficult to change. It tests the effectiveness of appeals based on information processing theory vis-ॆ-vis educative ...