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Consumers' need for uniqueness: a cross-cultural validation
(Indian Institute of Management Ahmedabad, 2014)
We conduct a cross-cultural validation of the Consumers’ Need for Uniqueness (CNFU) scale. Using confirmatory factor analysis, the cross-cultural reliability and validity of the CNFU scale developed by Tian, Bearden and ...
Medical negligence and compensation inn India: how much is just and effective?
(IIM Ahmedabad, 2014-03-27)
There is no denying the fact that human life is precious and in cases of medical negligence, the judges find it extremely difficult to decide on the quantum of compensation as the quantum is highly subjective in nature, ...