Browsing Book Chapters by Author "Banerjee, Tanushri"

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    • Designing a business analytics culture in organizations in India 

      Banerjee, Arindam; Banerjee, Tanushri (IGI Global, 2021)
      There are several challenges faced by decision makers while deploying Business Analytics in their organization. There may not be one resolution approach that is suitable for creating a Business Analytics culture in all ...

    • Weaving analytics for effective decision making 

      Banerjee, Arindam; Banerjee, Tanushri (SAGE Publications New Delhi, 2017)
      Weaving Analytics for Effective Decision Making helps managers unleash the power of analytics. It provides a roadmap for implementing analytics and securing a high return on investment for the organization. The book is ...