Browsing Thesis and Dissertations by Author "Raghavachari, M."
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A quantitative approach to media planning
Jain, Abhinandan K. (1974)This dissertation develops methodologies for solving the media planning problem, keeping in view the three-fold requirements of fidelity, analytical rigour, and practicality. A mathematical programming model has been ... -
Use of credibility theory for rate-making in marine (Cargo) insurance business
Sabharwal, Yash Paul (1976)Marine (cargo) Insurance is one of the commercial lines of insurance business. Traditionally, rate-making in this line is intuitive, based on individual knowledge, wisdom and general feel of underwriters. The extent of ...