Browsing Thesis and Dissertations by Author "Laha, Arnab K."
Now showing items 1-10 of 10
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All for a good cause: a study of placement of cause marketing advertisements in consumer online decision journey
Pandey, Arpita (Indian Institute of Management Ahmedabad, 2021)This study examines the impacts of placing cause advertisements at different stages of a consumer’s online decision journey. Cause related marketing (CRM) is defined as a commercial activity in which a brand is advertised ... -
Challenges of saving water: the adoption and impact of micro-irrigation technology in agriculture
Singh, Gurpreet (Indian Institute of Management Ahmedabad, 2022-04-06)The large-scale use of traditional irrigation methods has pushed agriculture towards extensive and unsustainable water use. The thesis focuses on the adoption and impact of Micro-Irrigation (MI) technology, considered an ... -
Determining effects of a web-based teachers’ professional development programme on teaching self-efficacy beliefs and classroom practice
Deshmukh, Ketan Satish (Indian Institute of Management Ahmedabad, 2021)The design of large-scale professional development (PD) programmes for teachers in the public schooling system faces two challenges. The first is identifying a suitable malleable construct which influences student performance, ... -
Essays on managerial discretion
Sharma, Abhinav (Indian Institute of Management Ahmedabad, 2023)"This thesis examines discretionary managerial decisions and investigates their association with the behavioral biases of market participants. We study managerial discretion in the context of repricing employee stock ... -
Essays on the role of information in financial markets
Srivastava, Pranjal (Indian Institute of Management Ahmedabad, 2023)"This Ph.D. dissertation comprises three essays on the role of information in financial markets. The first essay examines the impact of the introduction of a minimum buyback mandate in open market repurchases. In line with ... -
Explorations in modeling and forecast assessment of energy derivatives
Bisht, Deepak (Indian Institute of Management Ahmedabad, 2018)Amid economic and geopolitical uncertainty, energy commodities have gone through abrupt shifts in supply and demand dynamics during the last decade. This has caused unprecedented price volatility. To manage excessive price ... -
Global versus local brand preference formation in food products
Rupali (Indian Institute of Management Ahmedabad, 2023)"Brands have come to play a major role in consumer decision-making, and in this, the brand identity, which includes its perceived global and local nature, can play a very significant role. But there is inconsistent evidence ... -
Non-euclidean analytics: inference, learning and applications
Majumdar, Sourav (Indian Institute of Management Ahmedabad, 2023)"Several classical statistical approaches assume that the data lives in a Euclidean space. However, such methods do not apply to non-Euclidean data. In this dissertation, we develop methods and theory to analyse certain ... -
Smallholder output market participation, channel choice and its impacts: empirical evidence from paddy markets in Uttar Pradesh, India
Chauhan, Sonalee (Indian Institute of Management Ahmedabad, 2023)Market access for smallholders is a key policy issue in developing economies. Smallholders face considerable challenges in accessing farm and allied output markets due to poor access to credit and output markets, high ... -
Three essays on interest rate modeling
Kumar, Sudarshan (Indian Institute of Management Ahmedabad, 2020)This dissertation presents three essays that explore and propose methodological modifications to adapt yield curve modeling to the context of emerging markets using data from Indian bond markets. While no arbitrage affine ...