Browsing Cases and Notes by Author "Banerjee, Arindam"

Now showing items 1-20 of 20

    • ABS Tyres 

      Banerjee, Arindam; Banerjee, Bibek (2010-08-31)

    • ABS Tyres 

      Banerjee, Arindam (Indian Institute of Management, Ahmedabad, 2013)
      ABS Tyres was a medium sized 2-wheeler tyre manufacturer which sold most of its tyres through the OEM channel (sale of tyres fitted in new vehicle). It had minimal presence in the replacement market, the direct to consumer ...

    • Aviva Life Insurance Company India Limited: Reducing Policy Turnaround 

      Banerjee, Arindam (2010-09-07)
      Highlights a process reengineering effort to make business impact. Implication on internal/external stakehloders discussed.

    • Aviva Life: Reducing Policy Turnaround Time to Build Customer Satisfaction 

      Banerjee, Arindam (2010-09-06)

    • Blaze Department Stores 

      Banerjee, Arindam (2010-08-18)
      This case provides a setting to develop a data analysis plan. Research objectives and research design in this case do not blend well and hence these are additional complications. This case provides adequate opportunity to ...

    • Logic Modelling: A Note 

      Banerjee, Arindam (2010-08-18)
      This case describes logit analysis in an applied framework. It is specifically designed for a session in marketing research and information systems module. The note also compares the use of logistic regression/MNL vis-?-vis ...

    • Manpasand Beverages Ltd: Agile Capabilities for Sustained Growth 

      Banerjee, Arindam (Indian Institute of Management Ahmedabad, 2018-01-01)
      The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case ...

    • Manpasand Beverages Ltd: Agile Capabilities for Sustained Growth: A Teaching Note 

      Banerjee, Arindam (Indian Institute of Management Ahmedabad, 2018-01-01)

    • Mercury Global Corporation 

      Banerjee, Arindam (Indian Institute of Management, Ahmedabad, 2013)
      The case traces the evolution of the offshore Analytics operations of a large US based bank in India. It recounts the challenges of coupling geographically-disparate, culturally-alien and, somewhat antagonistic groups of ...

    • Microloan Bank 

      Banerjee, Arindam (Indian Institute of Management, Ahmedabad, 2013)

    • Mid West Retail Consumer Finance Services (A) 

      Banerjee, Arindam (2010-08-18)
      This case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. It is based on a moderately sized credit ...

    • Mid West Retail Consumer Finance Services (B): Sarah Jablonski's Dilemma 

      Banerjee, Arindam (2010-08-18)
      The case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. The case is based on a moderately sized ...

    • Railroad Laundry Service 

      Banerjee, Arindam (Indian Institute of Management, Ahmedabad, 2013)

    • Shiv Industries 

      Banerjee, Arindam; Muzzaffar, Jamal; Awasthy, Dheeraj (2010-08-26)

    • Shiv Industries: Facing the challenge of Globalization 

      Banerjee, Arindam; Jamal, Muzaffar; Awasthy, Dheeraj (2010-08-27)
      The case details out issues on the challenges faced by the organization in a dynamic liberalized economy where auto manufacturers of the world are entering the Indian market. Challenges such as customer focus, process ...

    • Universal Finance (A) 

      Banerjee, Arindam (2010-09-07)
      Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, ...

    • Universal Finance (B) 

      Banerjee, Arindam (2010-09-07)
      Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, ...

    • Universal Finance (C) 

      Banerjee, Arindam (2010-09-07)
      Describes the evolution of an offshore Analytics organization in India. Traces three years of organization building and narrates the challenges faced in transacting business with onsite operations culture, communication, ...

    • Universal Finance Corp: Challenges of Offshoring. (Revised) 

      Banerjee, Arindam (2011-05-06)

    • " Universal Finance Corporation." 

      Banerjee, Arindam (2012-09-11)