Browsing Cases and Notes by Author "Venaik, Sunil"
Now showing items 1-3 of 3
-
Blue Star Cool and Chill Services
Venaik, Sunil; Sinha, Piyush Kumar (2010-08-26) -
Blue Star Packaged Air Conditioning Division
Venaik, Sunil; Sinha, Piyush Kumar (2010-08-26) -
Marketing Professional Ship Management Services
Venaik, Sunil; Raghuram, G.; Sharma, Y. (2010-08-25)The note discusses the characteristics of the shipping industry and professional ship management services industry. It describes how contemporary global marketing management concepts and tools can be used to enhance the ...