Now showing items 1-2 of 2

    • Axel motors 

      Sharma, Meenakshi (Indian Institute of Management Ahmedabad, 2019-12-30)
      The case deals with Axel Motor’s expansion into India and the clash between expectations and communication styles of the Indian subsidiary and Headquarters. While the subsidiary wants to follow a responsive, market-driven ...
    • Axel motors: A teaching note 

      Sharma, Meenakshi (Indian Institute of Management Ahmedabad, 2019-12-30)