Now showing items 1-2 of 2

    • Discriminant Analysis: A Manager's Guide 

      Das, Gopal; Abhishek; Varshneya, Geetika (Indian Institute of Management Ahmedabad, 2017-06-01)
      This technical note introduces the concept of Discriminant Analysis for managers. The note starts by explaining the two objectives of discriminant analysis. It provides the background of discriminant analysis technique by ...
    • Mid West Retail Consumer Finance Services (B): Sarah Jablonski's Dilemma 

      Banerjee, Arindam (2010-08-18)
      The case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. The case is based on a moderately sized ...