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Kalyan Pharma Ltd.
(2010-08-05)
This Case reviews the distribution system of the pharmaceutical company over various years. There have been at least four changes in the distribution system, as a response to environmental, marketing and cost considerations. ...
Core Healthcare Limited (B)
(2010-08-20)
This case describes the comments of the Vice President, International Division, on the process and proposed recommendations on international marketing strategy for Core Healthcare Limited.
Karnataka Antibiotics and Pharmaceuticals Ltd.
(2010-08-09)