Show simple item record

dc.contributor.authorRao, Srinivas S.
dc.date.accessioned2010-08-03T10:21:40Z
dc.date.available2010-08-03T10:21:40Z
dc.date.copyright1990
dc.date.issued2010-08-03T10:21:40Z
dc.identifier.urihttp://hdl.handle.net/11718/6870
dc.description.abstractThis is a case in social marketing and consumer marketing of condoms and the business strategies being followed by three condom manufacturers -- London Rubber Company (I), Hindustan Latex Limited, and Lorcom (Protectives) Ltd. These three companies belong to different sectors--private, public, and joint sector.en
dc.language.isoenen
dc.subjectCondom Manufacturingen
dc.subjectBusiness Policyen
dc.titleMarketing of Condomsen
dc.typeCases and Notesen


Files in this item

FilesSizeFormatView

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record