MMTC Limited: 1992 (B)

dc.contributor.author	Chhokar, Jagdeep S.
dc.contributor.author	Jain, Abhinandan K.
dc.contributor.author	Vyas, Preeta H.
dc.date.accessioned	2010-08-09T06:27:06Z
dc.date.available	2010-08-09T06:27:06Z
dc.date.copyright	1994
dc.date.issued	2010-08-09T06:27:06Z
dc.identifier.uri	http://hdl.handle.net/11718/7138
dc.description.abstract	The case describes the strategies developed and changes planned by a large trading company to deal with a radically changed economic environment in India. MMTC Limited, a public sector company, found itself facing a likely sharp fall in its turnover in mid 1992, due to the liberalization and restructuring of the Indian economy. The revised mission, objectives, and focus; and various functional strategies developed by the company to meet the changed situation are described in the case. Projections of its performance in the next two years (1993-94 and 1994-95) are also given.	en
dc.language.iso	en	en
dc.subject	Trading	en
dc.subject	Marketing	en
dc.title	MMTC Limited: 1992 (B)	en
dc.type	Cases and Notes	en

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