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dc.contributor.authorManikutty, S.
dc.date.accessioned2010-08-11T10:58:37Z
dc.date.available2010-08-11T10:58:37Z
dc.date.copyright1996
dc.date.issued2010-08-11T10:58:37Z
dc.identifier.urihttp://hdl.handle.net/11718/7278
dc.description.abstractThis case describes the structure of India’‘s TV industry in 1992. It gives the evolution of the industry, the entry barriers, the profiles of the major players, the market and the main suppliers, both for black & white (B&W) and colour TVs. The note enables a structural analysis of the industry to be made and can precede the case ECIL (D) which deals with the problem of forming a competitive strategy for ECIL’‘s Consumer Electronics Group.en
dc.language.isoenen
dc.subjectConsumer Electronicsen
dc.subjectBusiness Policyen
dc.titleA Note on India's Television Industryen
dc.typeCases and Notesen


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