Mid West Retail Consumer Finance Services (A)

dc.contributor.author	Banerjee, Arindam
dc.date.accessioned	2010-08-18T05:37:49Z
dc.date.available	2010-08-18T05:37:49Z
dc.date.copyright	2000
dc.date.issued	2010-08-18T05:37:49Z
dc.identifier.uri	http://hdl.handle.net/11718/7631
dc.description.abstract	This case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. It is based on a moderately sized credit card company in Mid-West United States.	en
dc.language.iso	en	en
dc.subject	Sustainable Advantage	en
dc.subject	Retail Finance	en
dc.subject	Competition	en
dc.subject	Promotion Management	en
dc.title	Mid West Retail Consumer Finance Services (A)	en
dc.type	Cases and Notes	en

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