Sonata Chemicals

dc.contributor.author	Ramani, K. V.
dc.contributor.author	Mehta, Namit
dc.date.accessioned	2010-08-19T11:53:25Z
dc.date.available	2010-08-19T11:53:25Z
dc.date.copyright	2001
dc.date.issued	2010-08-19T11:53:25Z
dc.identifier.uri	http://hdl.handle.net/11718/7771
dc.description.abstract	The case on Sonata Chemicals is an example of the state of Information Technology (IT) implementation across various organizations. The case highlights the role of the Marketing Department and its IT needs, such as the development of a Management Information System (MIS) to keep track of its activities, such as promotional expenses, new product launches etc.	en
dc.language.iso	en	en
dc.subject	Information Technology	en
dc.title	Sonata Chemicals	en
dc.type	Cases and Notes	en

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