Naukri.com

dc.contributor.author	Sahay, Arvind
dc.date.accessioned	2010-08-30T07:04:02Z
dc.date.available	2010-08-30T07:04:02Z
dc.date.copyright	2005
dc.date.issued	2010-08-30T07:04:02Z
dc.identifier.uri	http://hdl.handle.net/11718/8146
dc.description.abstract	A case on naukri.com that looks at the online recruitment advertisement market in India and the challenges that naukri.com faces in the light of the recent merger of two major competitors. These are in the area of pricing, sales force management, advertising, and more generally fighting a global major in India.	en
dc.language.iso	en	en
dc.subject	Online Recruitment Advertising	en
dc.subject	Marketing	en
dc.title	Naukri.com	en
dc.type	Cases and Notes	en

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