Bangalore Integrated Systems and Solutions Pvt Ltd (A)

dc.contributor.author	Sahay, Arvind
dc.date.accessioned	2010-09-01T05:40:49Z
dc.date.available	2010-09-01T05:40:49Z
dc.date.copyright	2005
dc.date.issued	2010-09-01T05:40:49Z
dc.identifier.uri	http://hdl.handle.net/11718/8272
dc.description.abstract	Bangalore Integrated Systems and Solutions Private Limited ((BISS) was started by a scientist in 1993. It is a technologically driven firm with active interest in developing new products for new markets. Its major product is the shock absorber testing machine used by the automobile industry. The initial years of BISS were difficult. Today, BISS is the preferred supplier for these machines in India. The case describes the intial years how it developed the product and the markets for these products. BISS is now on former footing. It has to develop new strategies and pricing policies.	en
dc.language.iso	en	en
dc.subject	Marketing	en
dc.subject	Bangalore Integrated Systems	en
dc.title	Bangalore Integrated Systems and Solutions Pvt Ltd (A)	en
dc.type	Cases and Notes	en

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