Implementing SuperOffice at Mover Incorporated (Revised)
dc.contributor.author | Vohra, Neharika | |
dc.date.accessioned | 2010-09-07T08:33:21Z | |
dc.date.available | 2010-09-07T08:33:21Z | |
dc.date.copyright | 2008 | |
dc.date.issued | 2010-09-07T08:33:21Z | |
dc.identifier.uri | http://hdl.handle.net/11718/8509 | |
dc.description.abstract | This case is based on the experience of a multinational-multilocation company during its attempt to implement a customer relationship management software. The implementation attempts failed and the company was not able to reach its goal. The quotations included in the case were taken from personal interviews with the people concerned. The names of the company and characters have been disguised to maintain confidentiality. | en |
dc.language.iso | en | en |
dc.subject | implementing Change | en |
dc.subject | Resistance to change | en |
dc.title | Implementing SuperOffice at Mover Incorporated (Revised) | en |
dc.type | Cases and Notes | en |
Files in this item
Files | Size | Format | View |
---|---|---|---|
There are no files associated with this item. |
This item appears in the following Collection(s)
-
Cases and Notes [2722]
Cases and Notes