Competitive innovations and customer value management
dc.contributor.author | Ramachandran, K. | |
dc.date.accessioned | 2010-10-13T03:57:43Z | |
dc.date.available | 2010-10-13T03:57:43Z | |
dc.date.copyright | 1998 | |
dc.date.issued | 1998-10-13T03:57:43Z | |
dc.identifier.uri | http://hdl.handle.net/11718/9569 | |
dc.description | Strategic Value Management, Vol. 1, No. 4, (August-October, 1998) | en |
dc.language.iso | en | en |
dc.subject | Customer Value Management | en |
dc.title | Competitive innovations and customer value management | en |
dc.type | Article | en |
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Journal Articles [3698]
Journal Article of IIMA