Browsing Student Projects by Author "Bagri, Kuldeep Kumar"

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    • Analysis of consumer’s willingness to pay for data privacy on online Apps 

      Bagri, Kuldeep Kumar; Verma, Preeti (Indian Institute of Management Ahmedabad, 2022-03-21)
      The usage of shopping apps is different for a housewife as compared to a retired person. A student uses a social media app in a somewhat different manner as to what a working professional use. The usage pattern and importance ...